I CRAFT HIGH-IMPACT BRAND STORIES that deliver measurable outcomes.
STRATEGY MEETS SOUL
James Macrae (Founder)
The world feels heavy with conflict and division. At Cowboy Studio, I believe great design can bring us together. We can communicate a common good, visually. With 15 years of experience (across in-house, freelance and agency) I design advertising and marketing communications that resonate with humans - whether you’re an NGO leader, a startup founder, a community advocate, a corporate marketing pro or band leader - our brand stories don’t just stand out; they stand for something!
I AM A champion OF HUMAN connection and BRAND resilience.
THE COWBOY CODE
AUTHENTIC SOUL.
We prioritise human stories, designing brands that foster empathy and unity over profit. Every visual and campaign is crafted to resonate deeply, building bridges between people in a world craving authentic connection.
RESILIENT GRIT.
Rooted in the cowboy code, we face global challenges with unwavering determination. Our designs are built to endure, delivering lasting impact through strategic, adaptable solutions that thrive in turbulent times.
MORAL INTEGRITY.
Guided by a moral compass, we create with honesty and purpose, ensuring every project aligns with humane values. Our work across all sectors reflects a commitment to doing good, not just doing well, for communities and individuals.